Serfass, TomPearce, Kelly2024-02-092024-02-0910.15786/13702330https://wyoscholar.uwyo.edu/handle/internal/3467https://doi.org/10.15786/13702330Serfass and Pearce review the origins, dissemination and promotion of NAM; question the appropriateness of NAM's portrayal of recreational hunting/trapping as the equivalent of conservation, especially in relation to river otters and other carnivores; and discuss whether NAM was conceived to promote a holistic form of wildlife conservation or recreational hunting/trapping.enghttps://creativecommons.org/licenses/by/4.0/Life SciencesRiver otters as flagships for aquatic conservation : Why this approach doesn't fit the 'North American Model of Wildlife Conservation'educational resource